Privacy questions have a way of landing on whoever happens to be nearby.
Marketing manager responsible for consent? You're fielding questions about GDPR. Operations lead spinning up a new tool? Suddenly you need to know whether that data processing counts as “selling” under CCPA. HR onboarding someone new? Better understand how to handle their sensitive information.
Professionals in roles like these never planned to become a privacy expert. But the questions keep arriving, and someone has to answer them.
Most of the time, that someone reaches for the same tool everyone else does: ChatGPT, Gemini, or any other general-purpose AI. They’re fast, and they sound authoritative. In privacy compliance, those two things together are a problem.
To solve that problem, we built a privacy-trained AI tailor made to support Osano users' compliance.
Osano users can access the AI in the Osano app, right where they manage the rest of their privacy program.
General-purpose AI models are trained on everything. Privacy law is a small slice. The result is a model that may sound confident while producing citations that don't exist, misquoting regulatory requirements, or conflating how two different laws handle the same issue.
One hallucinated citation in a compliance context isn't just embarrassing. It can be the basis for a wrong decision in an audit, a DSAR response, or a vendor contract. In privacy, the cost of being wrong is real, and it’s measured in the six- to seven-figure range.
There's also a less obvious risk: pasting sensitive information into a generic AI tool is itself a compliance concern. Once an LLM is trained on data, it’s not feasible to get it back out. Your company’s or customer’s data could be forever exposed to AI users making the right (or wrong) prompt.
When we built Osano AI, we didn't wrap a generic model in a privacy-themed interface. We built something specifically for this problem.
Osano AI uses a process called retrieval-augmented generation (RAG) to pull information directly from regulatory sources rather than answering from a generic training dataset. Our custom crawlers keep our sources updated by continuously monitoring them for changes.
Coupled with its graph database technology, Osano AI not only "understands" concepts, but also the relationships between concepts. That means it's well-equipped to answer questions about multifaceted privacy problems, like how privacy laws overlap with wiretap laws, how different regulators' approaches to enforcement translates into privacy program design, and more. And of course, it can also answer more straightforward questions, like what applicability thresholds or data subject rights there are for a given law.
Every prompt response includes citations to the specific regulatory article it sourced, so you can read the original text and evaluate the AI's response. You don’t have to feel like you’ve blindly trusted some technology without any oversight; you’ll have the means of verifying its answers right at your fingertips.
Responses include citations to reputable sources, making verification fast and simple.
Being able to verify responses’ accuracy is an important feature for any AI tool, but Osano AI has shown remarkable accuracy when it comes to answering privacy conundrums. The proof point we're most proud of: Osano is the first privacy software platform to have its AI pass the CIPP/US exam, the widely recognized benchmark for US privacy expertise. This isn’t some exaggerated marketing claim—we ran it through the official practice exam, question by question, without coaching, and submitted its exact responses.
Even the best AI has limits. Some questions are too high-stakes, too nuanced, or too specific for any AI to handle responsibly on its own.
That's why Osano AI includes a one-click path to our human privacy team, CIPP-certified experts who can review the conversation and respond directly. AI handles the volume of questions that don't need human judgment. Experts handle the ones that do. Together, that's more capacity than most privacy teams have on their own, without adding headcount.
Questions that require human expertise and oversight can be escalated to Osano's team of CIPP-certified privacy experts.
To be candid, this isn’t a product “launch” so much as a product introduction. Osano AI has been running across the Osano platform for a while, classifying cookies, routing data requests, and summarizing compliance results. The assistant is just the newest way to interact with it directly.
As a B Corp, we’re obligated to think about new releases above and beyond what makes the biggest marketing splash. That shows up in how we build. We put our AI through the CIPP/US exam before shipping it, because claiming accuracy and proving it are two different things. It passed.
If you're already an Osano customer, you have access today. If you're not, come see what it looks like.