A Major Milestone for Osano...and the Industry
When we founded Osano, our goals were ambitious. We wanted to...Read Now
May 13, 2022
To comply with privacy laws like the GDPR and CCPA/ CPRA, companies must give users control over their cookie settings. In addition to avoiding penalties by capturing cookie consent, this practice also gains user trust through transparency. WordPress users have several options for ensuring compliance. In this blog post, we’re going to share several options so that you can choose the best cookie consent option for your WordPress privacy plan.
Cookies serve a multitude of purposes. They may ensure the smooth functioning of a website, collect information to enhance the user experience on your site, or aid third-party advertising platforms.
Cookies fall into two categories: essential and non-essential.
As their name suggests, essential cookies are vital to how a website functions. Users cannot disable these.
Essential cookies carry out or facilitate communications over a network or provide an online service on a website. They:
In contrast, non-essential cookies are not required for the website to work as intended. Non-essential cookies support:
Without these non-essential cookies, users may miss out on some functionality– such as videos– but they will not lose any essential functions.
Essential and non-essential cookies come in 2 varieties: first-party and third-party cookies. To create a WordPress privacy plan, you’ll need to understand both types of cookies and which ones your website uses.
Cookies created and stored on a user’s computer by the website they’re visiting are called first-party cookies. These first-party cookies track data about a visitor’s interaction with your business. This data includes a user’s:
Third-party cookies are tracking codes placed on a website visitor’s computer by a company other than the one they’re visiting. Google will end support for third-party cookies at the end of 2023. These non-essential cookies are installed by:
There are multiple ways to make your WordPress site compliant with privacy laws. The top WordPress cookie consent strategies are:
Most people are familiar with cookie consent pop-ups or banners. Usually, plugins are responsible for generating these notices. Businesses can utilize a cookie consent plugin to:
Pop-up plugins are a popular way to gain consent. There are free or low-cost options, and it’s a short turnaround time from downloading the plugin to going live with the pop-up.
However, there are a couple of drawbacks. Plugins can slow your website. Also, while pop-ups are a valuable part of a WordPress privacy plan, a plugin can’t guarantee compliance. It can only assist you in your responsibility to make your site compliant.
If you’re a wizard with code, the DIY method can help you achieve compliance with data privacy laws. To DIY your WordPress cookie consent, you’ll need to write and install a piece of CSS onto your site. This CSS should populate a cookie notice when people visit your site.
Unless you’re confident in your coding ability and up-to-date with worldwide privacy laws, the DIY method is a risky option. Privacy laws are constantly evolving, and one misstep could result in costly fines and loss of user trust.
Do you want the ease of pop-up plugins without losing lightning-fast load time? Are you hoping for a CSS solution that will stay up-to-date with changing privacy laws?
A managed solution offers the best of both worlds. Managed solutions, such as Osano’s Consent Management, attain intelligent consent, block third-party cookies, and display the notification in your visitor’s preferred language. Record user consent on the blockchain, just in case of a data subject access request, and get alerted automatically when a third-party script attempts to load on your site.
Cookie consent on WordPress can be complicated. A managed solution makes it easy to follow the law.
As a marketer, your to-do list is probably miles long. Providing a great user experience while staying compliant is just 1 of the millions of tasks on that list. Consent Management by Osano makes it easy to get cookie consent on WordPress.
Consent Management is not a plugin, and it won’t slow down your website. It’s easy to install and works on web and mobile versions of WordPress sites. After adding 1 line of code, you’re instantly compliant with data privacy laws in over 40 countries.
This simple tool is the key to your WordPress privacy concerns. Sign up for a free 30-day trial today and discover why more than 750,000 websites trust Osano with their cookie consent management.
The Osano staff is a diverse team of free thinkers who enjoy working as part of a distributed team with the common goal of working to make a more transparent internet. Occasionally, the team writes under the pen name of our mascot, “Penny, the Privacy Pro.”