Vendor Management: Privacy & Security Best Practices for Brands and Publishers

Brands and publishers have a wide variety of options when selecting ad tech vendors. With the recent emergence of strong privacy and data security laws, these partnerships can create previously unforeseen reputational, legal, and financial risks. When selecting vendors, it is more important than ever for brands and publishers to consider the privacy practices of their vendors, and to ensure strong technological, legal, and organizational controls over their data. During this webinar, we’ll reveal how leading brands, publishers, and privacy experts manage their vendor relationships to ensure compliance with laws and regulations and minimize their data privacy and security exposure.

 
Osano joined the IAB and other leading privacy thinkers in a discussion about the best privacy and security practices for brands and publishers.

Key Discussion Topics:

  • What risks should I be aware of when selecting digital advertising vendors?

  • What vendor oversight requirements do new privacy and security regulations include?

  • What is the relationship between poor privacy practices and data breaches?

  • What legal and organizational controls can I incorporate into my vendor oversight program to ensure my company is incorporating best-in-class practices? 

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What's New at Osano

Sweeney release

We have just released a major new upgrade to our platform. This update features role-based access controls for your business. Admins will now be empowered to restrict a user's access and control to specific parts of Osano's platform.

Role-based access controls are only the most visible of numerous enhancements in this update that improve the performance, integrity and security of the Osano platform. The release notes detail the full list of enhancements and bug fixes.

The name of this release is a hat tip to Latanya Sweeney, a Harvard professor and privacy researcher who has done pioneering privacy research for the past two decades. Click to read more about her impressive work.

Read the Release Notes

Westin release

Announcing a shiny new update to Osano's platform! Updates include:

  • Consent Manager preview showing language translations and popup styling by location
  • Consent Manager versioning and rollback
  • iFrame blocking support
  • Consent Manager configuration duplication
  • Two dozen other features, enhancements, and bug fixes

This release is named in honor of Alan Westin, the father of modern data privacy law. We released an article on our blog about how his work has shaped privacy laws and perceptions today.

Read the Release Notes

White paper: The Osano Data Privacy and Data Breach Link

Announcing a groundbreaking report analyzing the relationship between a company’s privacy practices and their likelihood of experiencing a data breach. The Osano Data Privacy and Data Breach Link reveals a predictive relationship between responsible privacy practices and security outcomes.

Download the White Paper

11,000 vendors and counting!

Osano's proprietary dataset of vendor privacy risk just broke 11,000! We couldn't be more proud! 🎉

Brandeis release

Announcing a massive update to Osano's platform! We completely re-built the consent manager from the ground up. Updates include:
  • Automated script and cookie classifications
  • We've added multi-factor authentication to help further safeguard your Osano account
  • More than a dozen other features, enhancements, and bug fixes

This release is named after Louis Brandeis, one of the original pioneers of data privacy rights. We released an article on our blog about his fascinating life and how it impacted the data privacy world.

Read the Release Notes