Cookie Compliance

Types of Cookie Compliance

Use the layout option to change the screen positioning of your cookie consent banner.

1. Informational

You tell your users that you use cookies, and that by continuing to use your website they accept them.

Informational Cookie Consent

This is the approach used by most websites, and appears to be sufficient in the UK. Other countries have stricter rules and may warrant one of the stricter solutions.

This is also the easiest approach for website owners to implement, as it simply requires you add some code to your existing pages. It provides your users with no direct control over cookies, other than through their own browser settings.

2. Opt-out

You tell your users that you use cookies, and give them one button to disable cookies, and another to dismiss the message. Opt-Out Cookie Consent

(The dismiss button is generally more prominent). If a user does not choose to disable cookies, they will continue to work as normal.

This approach gives users the ability to opt out of cookies if they wish. It is more involved to implement, and will require that you modify parts of your site that use cookies to disable them when so instructed. Learn more.

3. Opt-in

You tell your users that you wish to use cookies, and give them one button to enable cookies, and another to refuse them.

Opt-In Cookie Consent

(The enable button is generally more prominent). No cookies are used unless the user expressly chooses to enable them.

This is the strictest approach, and virtually guarantees compliance under any circumstances. Like option #2, it requires you modify parts of your site that use cookies to disable them when so instructed. Learn more.

Which should you choose?

The vast majority of websites at the time of writing – including big names like Google and Facebook – choose some variation of the “Information” approach, i.e. they tell users they use cookies but continue to use them. Of course, in their case, their websites would be unusable without cookies.

We cannot guarantee an informational approach will be sufficient for your website, but unless you have special cause to believe otherwise, it is extremely likely. If in doubt, seek legal advice from a professional.

What's New at Osano

Introducing Osano Privacy Legal Templates

Now, with Osano Privacy Legal Templates you can get started faster by leveraging templates generated by our global team of privacy experts.

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Capture data subject rights requests with the convenience of email and the efficiency of a dedicated intake form.

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New reworked DSAR and discovery

We've reworked and redesigned Osano Subject Rights Management and Data Discovery, unifying them into a single, seamless experience and creating automation to save you time.

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Stay GDPR compliant under new French ruling

Privacy regulators at the CNIL in France recently declared that Google Analytics violates GDPR. Osano’s new block list feature can disable Google Analytics in France to keep you compliant while allowing you to use Google Analytics in regions where it is still legal.


New in May 2022: DSAR conditional fields, 28 new integrations, and more!

Customize DSAR forms with conditional fields, serve consent banners in additional languages, use 28 new integrations for Data Discovery, and more! Check out our latest product announcement blog for demos, links, and more information.


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Osano product & engineering teams have been hard at work. View the full list of all product updates.

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