Securing Buy-In: Making the Business Case for Data Privacy

Research shows: 

• 42 percent of surveyed privacy professionals say their privacy budget is underfunded. 

• 40 percent say they lack clarity on their mandate and responsibilities. 

• 39 percent say they lack support from their leaders.[1] 

And yet, 93% of surveyed organizations indicate privacy as a top-10 organizational risk.[2] Clearly, data privacy is more important than ever. But many privacy professionals are struggling to show their function is more than just part of the cost of doing business. 

How can privacy professionals demonstrate the value of a robust, well-supported privacy program and get buy-in from decision makers? 

In this webinar, you’ll learn how to: 

• Make the case for a comprehensive privacy program and showcase the value of your team.  

• Articulate how privacy programs bring tremendous strategic value beyond just compliance. 

• Overcome the challenges and blocks you’ll encounter when advocating for more resources. 

• How to build a team of privacy champions across security, IT, marketing, and more to advance privacy at your organization.