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Virtual event

Why Ethics Still Matter in Privacy (and Business)

When organizations think about data privacy, it’s often in the context of avoiding fines or maximizing ROI. But as privacy pros, we know there’s more that drives privacy than penalties and dollar signs. Join us for this look at how good privacy practices are good business, beyond the bottom line.

In this session, we discuss: 

  • The superpower of trust in modern business 

  • How to bring balance back to discussions about business priorities 

  • The true ROI of privacy 

  • How good data privacy practices are a cure for many modern ills 

Learn how to make the case that a strong data privacy program makes organizations stronger, in more ways than one. 

Blog

Check out some of our latest articles

Top 10 EU Data Privacy Changes in the Digital Omnibus Proposal

Top 10 EU Data Privacy Changes in the Digital Omnibus Proposal

What Is the Digital Omnibus Regulation Proposal?

Maybe you’ve heard–the EU has a bit of a reputation for excessive regulation.

Read Now
2026 CCPA Amendments: New Privacy Rules in California

2026 CCPA Amendments: New Privacy Rules in California

They say the only two certainties in life are death and taxes. Humbly, we’d like to propose a third: New California privacy rules. 

Read Now
Marketing Data Privacy in 2025: Building Privacy-First Strategies for Marketers

Marketing Data Privacy in 2025: Building Privacy-First Strategies for Marketers

Think of three marketing channels. 

Got them in mind? 

We’re willing to bet you didn’t picture newspapers, radio, or flyers. That’s because the vast majority of marketing these days is digital (social media, websites, email, etc.) And at the heart of every digital marketing channel lies one essential ingredient: data.

Read Now